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Selected Publications [ABS Journal Ranking] (VHB3 Journal Ranking):


Walsh, G., Schaarschmidt, M., Ivens, S. (2018). Assessing the effects of multichannel retailer corporate reputation on customer new product adoption and RFM value, Journal of Service Management, forthcoming. [3*] (B)

Brach, S., Walsh, G., Shaw, D. (2018). Sustainable consumption and third-party certified labels: Consumers' perceptions and reactions, European Management Journal, 36 (2), 254-265. [2*] (B)

Schwabe, M., Dose, D., Walsh, G. (2018). Every saint has a past, and every sinner has a future: Influences of regulatory focus on consumers' moral self-regulation, Journal of Consumer Psychology, 28 (2), 234-252. [4*] (A)

Schaarschmidt, M., Walsh, G., Evanschitzky, H. (2018). Customer Interaction and Innovation in Hybrid Offerings: Investigating Moderation and Mediation Effects for Goods and Services Innovation, Journal of Service Research, 21 (1), 119-134. [4*] (A)

Dose, D., Walsh, G., Ruvio, A., Segev, S. (2018). Investigating links between cultural orientation and culture outcomes: Immigrants from the former Soviet Union to Israel and Germany, Journal of Business Research, 82, 281-289. [3*] (B)


Schwabe, M., Dose, D., Walsh, G. (2017). A regulatory focus approach to consumers' moral decision making, Advances in Consumer Research, 45. (C)

Kearney, T., Walsh, G., Barnett, W., Gong, T., Schwabe, M.,Ifie, K. (2017). Emotional intelligence in front-line/back-office employee relationships, Journal of Services Marketing, 32 (2), 185-199. [2*] (C)

Walsh, G., Brylla, D. (2017). Do product returns hurt relational outcomes? Some evidence from online retailing, Electronic Markets, 27 (4), 329-339. [2*] (B)

Albrecht, A. K, Walsh, G., Brach, S., Gremler, D. D., van Herpen, E. (2017). The influence of service employees and other customers on customer unfriendliness: a social norms perspective, Journal of the Academy of Marketing Science, 45 (6), 827-847. [4*] (A)

Albrecht, A. K., Walsh, G., Beatty, S. (2017). Perceptions of Group versus Individual Service Failures: Blame Attribution and Customer Entitlement, Journal of Service Research, 20 (2), 188-203. [4*] (A)

Hammes, E. K., Walsh, G. (2017). Service Employees' Job Demands and Two Types of Deviance: The Moderating Role of Organizational Resources, Marketing - ZFP, 39 (1), 15-26. (C)


Gurtner, S., Reinhardt, R. (2016). Ambidextrous Idea Generation-Antecedents and Outcomes, Journal of Product Innovation Management, 33 (S1), 34-54. [4*] (A)

Walsh, G., Schaarschmidt, M., von Kortzfleisch, H. (2016). Employees' company reputation-related social media competence: Scale development and validation, Journal of Interactive Marketing, 36, 46-59. [3*] (B)

Walsh, G., Dahling, J. J., Schaarschmidt, M., Brach, S. (2016). Surface-acting outcomes among service employees with two jobs: Investigating moderation and mediation effects, Journal of Service Management, 27 (4), 534-562. [3*] (B)

Walsh, G., Albrecht, A. K., Hofacker, C., Grant, I.,Takahashi, I. (2016). Developing and validating a scale of consumer brand embarrassment tendencies, Journal of Business Research, 69, 1138-1147. [3*] (B)

Walsh, G., Albrecht, A. K., Kunz, W., Hofacker, C. (2016). The Relationship between Online Retailers' Reputation and Product Returns, British Journal of Management, 27 (1), 3-20. [4*] (B)


Ivens, S., Walsh, G., Schaarschmidt, M. (2015). Does being reputable drive customer equity? Evidence from e-commerce, Proceedings of the International Conference on Information Systems (ICIS), (A)

Schaarschmidt, M., Bertram, M., Walsh, G., Von Kortzfleisch, H. (2015). Customer Knowledge and Requirements Engineering in Customization Projects: A Multi-Method Case Study, Proceedings of the International Conference on Information Systems (ICIS), (A)

Dose, D., Walsh, G. (2015). Sharing Money to Make Money - Analyzing Peer-to-Peer Sharing of Referral Rewards, Proceedings of the International Conference on Information Systems (ICIS), (A)

Schaarschmidt, M., Walsh, G., von Kortzfleisch, H. (2015). How do Firms Influence Open Source Software Communities? A Framework and Empirical Analysis of Different Governance Modes, Information and Organization, 28 (2), 99-114. [3*] (B)

Walsh, G., Beatty, S. E., Holloway, B. B. (2015). Measuring client-based corporate reputation in B2B professional services: scale development and validation. Journal of Services Marketing, 29 (3), 173-187.  [2*] (C)

Schaarschmidt, M., Walsh, G., Bertram, M., von Kortzfleisch, H. (2015). Customer-induced interactions and innovation in professional services: The case of software customization, International Journal of Innovation Management, 19 (2), (30 pages), 10.1142/S136391961550019X, [2*] (B)

Hille, P., Walsh, G., Cleveland, M. (2015). Consumer Fear of Online Identity Theft: Scale Development and Validation, Journal of Interactive Marketing, 30, 1-19. [3*] (B)

Walsh, G., Yang, Z., Dose, D., Hille, P. (2015). The Effect of Job-Related Demands and Resources on Service Employees' Willingness to Report Complaints: Germany Versus China, Journal of Service Research, 18 (2), 193-209. [4*] (A)

Brach, S., Walsh, G., Hennig-Thurau, T., Groth, M. (2015). A Dyadic Model of Customer-Orientation - Investigating Mediation and Moderation Effects, British Journal of Management, 26 (2), 292-309. [4*] (B)

Walsh, G., Northington, W. M., Hille, P., Dose, D. (2015). Service employees' willingness to report complaints scale: Cross-country application and replication, Journal of Business Research, 68 (3), 500-506. [3*] (B)

Bartikowski, B., Walsh, G. (2015). Attitude toward diversity: A test of identity-related antecedents and purchasing consequences, Journal of Business Research, 68 (3), 526-533. [3*] (B)

Shiu, E., Walsh, G., Hassan, L., Parry, S. (2015). The direct and moderating influences of individual-level cultural values within web engagement: A multi-country analysis of a public information website, Journal of Business Research, 68 (3), 534-541. [3*] (B)


Nguyen, H., Groth, M., Walsh, G., Hennig-Thurau, T. (2014). The Impact of Service Scripts on Customer Citizenship Behavior and the Moderating Role of Employee Customer Orientation, Psychology & Marketing, 31(12), 1096-1109. [3*] (B)

Walsh, G., Shiu, E., Hassan, L. (2014). Cross-National Advertising and Behavioral Intentions: A Multi-Level Analysis, Journal of International Marketing, 22 (1), 77-97. [3*] (B)

Walsh, G., Shiu, E., Hassan, L. (2014). Replicating, validating, and reducing the length of the consumer perceived value scale, Journal of Business Research, 67 (3), 260-267. [3*] (B)

Bartikowski, B., Walsh, G. (2014). Attitude Contagion in Product Review Blogs: Posters and Lurkers, Electronic Markets, 24, 207-217. [2*] (B)

Walsh, G., Bartikowski, B., Beatty, S. E. (2014). Impacts of customer-based corporate reputation on non-monetary and monetary outcomes: The roles of commitment and service context risk, British Journal of Management, 26 (2), 166-185. [4*] (B)

Walsh, G., Möhring, M., Koot, C. (2014). Preventive Product Returns Management Systems: A Review and Model, Proceedings of the European Conference on Information Systems (ECIS), (B)


Schaarschmidt, M., Walsh, G., MacCormack, A., von Kortzfleisch, H. (2013). A problem-solving perspective on governance and product design in open source software projects: Conceptual issues and exploratory evidence, Proceedings of the International Conference on Information Systems (ICIS), ResearchInProgress/25/. (A)

Walsh, G., Bartikowski, B. (2013). Exploring corporate ability and social responsibility associations as antecedents of customer satisfaction cross-culturally, Journal of Business Research, 66 (8), 989-995. [3*] (B)

Walsh, G., Bartikowski, B. (2013). Employee emotional labour and quitting intentions: Investigating the moderating effects of employee gender and age, European Journal of Marketing, 47 (8), 1213-1237. [3*] (C)

Klinner, N., Walsh, G. (2013). Customer perceptions of discrimination in service deliveries: Construction and validation of a measurement instrument, Journal of Business Research, 66 (5), 651-658. [3*] (B)


Walsh, G., Schaarschmidt, M., von Kortzfleisch, H. (2012). Harnessing Free External Resources: Evidence from the Open Source Field, Proceedings of the International Conference on Information Systems (ICIS), Open Source Field, Proceedings of the International Conference on Information Systems (ICIS), (A)

Rosenbaum, M., Walsh, G. (2012). Service Nepotism in the Marketplace, British Journal of Management, 23 (2), 241-256. [4*] (B)

Walsh, G., Elsner, R. (2012). Increasing the Effectiveness of Referral Management, European Management Journal, 30 (1), 74-81. [2*] (B)

Walsh, G., Gouthier, M., Gremler, D. D., Brach, S. (2012). What the eye does not see, the mind cannot reject: Can call center location explain differences in customer evaluations? International Business Review, 21 (5), 957-967. [3*] (B)


Bartikowski, B., Walsh, G., Beatty, S. E. (2011). Culture and relationship ages as moderators in the corporate reputation role and loyalty relationship, Journal of Business Research, 64, 966-972. [3*] (B)

Shiu, E., Walsh, G., Shaw, D., Hassan, L. (2011). Consumer Uncertainty, Revisited, Psychology & Marketing, 28 (6), 584-607. [3*] (B)

Walsh, G., Hassan, L., Shiu, E., Michaeldiou, N., Beatty, S. E. (2011). How emotions mediate the link between store-environment cues, store-choice criteria, and marketing outcomes, Journal of Business Research, 64, 737-744. [3*] (B)

Hassan, L., Shiu, E., Walsh, G. (2011). An assessment of the Long-Term Orientation scale: A replication and extension based on findings across 10 European countries, International Marketing Review, 28 (1), 81-101. [3*] (B)

Walsh, G. (2011). Social Stressors as Indirect Antecedents of Employees' Quitting Intention, European Management Journal, 29 (1), 67-78. [2*] (B)

Bartikowski, B., Walsh, G. (2011). Investigating mediators between corporate reputation and customer outcomes, Journal of Business Research, 64 (1), 39-44. [3*] (B)


Walsh, G., Schubert, P., Jones, C. (2010). Enterprise system investments for competitive advantage: An empirical study of Swiss SMEs, European Management Review, 7, 180-189. [1*] (B)

Walsh, G., Shiu, E., Hassan, L., Andrews, C. (2010). Segmentation in Social Marketing: Insights from the EU's Antismoking Campaign, European Journal of Marketing, 44 (7/8), 1140-1164. [3*] (C)

Walsh, G., Mitchell, V.-W. (2010). The Effect of Consumer Confusion Proneness on Word of Mouth, Trust, and Customer Satisfaction, European Journal of Marketing, 44 (6), 838-859. [3*] (C)

Walsh, G., Mitchell, V.-W., Miller, L., Kilian, T. (2010). Measuring Consumer Vulnerability to Perceived Product Similarity Problems and Its Consequences, Journal of Marketing Management, 26 (1/2), 146-162. [3*] (C)

Walsh, G., Hennig-Thurau, T., Bornemann, D., Sassenberg, K. (2010). Does Relationship Quality Matter in E-Services? A Comparison of Online and Offline Retailing, Journal of Retailing and Consumer Services, 17 (2), 130-142. [1*] (C)


Groth, M., Hennig-Thurau, T., Walsh, G. (2009). Customer reactions to emotional labor: The roles ofemployee acting strategies and customer detection accuracy, Academy of Management Journal, 52 (5, October), 958-974. [4*] (A+)

Walsh, G., Beatty, S. E., Shiu, E. (2009). The customer-based corporate reputation scale: Replication and short form, Journal of Business Research, 62 (10), 924-930. [3*] (B)

Walsh, G., Mitchell, V.-W., Jackson, P., Beatty, S. E. (2009). Examining the Antecedents and Consequences of Corporate Reputation: A Customer Perspective, British Journal of Management, 20 (2), 187-203. [4*] (B)

Walsh, G. (2009). Disadvantaged Consumers' Experiences of Marketplace Discrimination in Services: A Conceptual Model of Antecedents and Customer Outcomes, Journal of Marketing Management, 25 (1/2), 143-169. [3*] (C)

Shiu, E., Hassan, L., Walsh, G. (2009). Demarketing tobacco through governmental policies - The 4Ps revisited, Journal of Business Research, 62 (2), 269-278. [3*] (B)


Walsh, G., Evanschitzky, H., Wunderlich, M. (2008). Identification and Analysis of Moderator Variables: Investigating the Customer Satisfaction-Loyalty Link, European Journal of Marketing, 42 (9/10), 977-1004. [3*] (C)

Zhang, J., Beatty, S. E., Walsh, G. (2008). Review and future directions of cross-cultural consumer services research, Journal of Business Research, 61 (3), 211-224. [3*] (B)


Walsh, G., Beatty, S. E. (2007). Customer-based corporate reputation of a service firm: scale development and validation, Journal of the Academy of Marketing Science, 35 (1), 127-143. [3*] (A)

Hennig-Thurau, T., Houston, M., Walsh, G. (2007). Determinants of Motion Picture Box Office and Profitability: An Interrelationship Approach, Review of Managerial Science, 1 (1), 65-92. (B)

Walsh, G., Hennig-Thurau, T., Mitchell, V.-W. (2007). Assessing Consumer Confusion Proneness: Scale Development and Model Testing, Journal of Marketing Management, 23 (7/8), 697-721. [3*] (C)

Hassan, L. M., Walsh, G., Shiu, E., Hastings, G., Harris, F. (2007). Modeling Persuasion in Social Advertising - A Study of Responsible Thinking in Antismoking Promotion in Eight Eastern EU Member States, Journal of Advertising, 36 (2), 15-31. [3*] (B)


Hennig-Thurau, T., Houston, M., Walsh, G. (2006). The Differing Roles of Success Drivers Across Sequential Channels: An Application to the Motion Picture Industry, Journal of the Academy of Marketing Science, 34 (4), 559-575. [3*] (A)

Walsh, G., Dinnie, K., Wiedmann, K.-P. (2006). How Do Corporate Reputation and Customer Satisfaction Impact Customer Defection? A Study of Private Energy Customers in Germany, Journal of Services Marketing, 20 (6), 412-420. [2*] (C)